SERVICE TO THE CUSTOMER

The concept of customer care refers to the management and design of communication channels that an organization intended for profit to make contact and interact with their customers.

Customer care includes the areas of human resources devoted to provide customers,  those who already have a link with business services, attention to complaints, questions, doubts, suggestions, changes or new acquisitions they wish perform. 

The importance of providing good customer service lies in the following aspects: 

• competition is growing increasingly increases the number and variety of products offered in the market, so it is necessary to provide added value. 
• competition is increasingly fierce, products are equating quality and price, so it is necessary to seek differentiation. 
• customers are becoming more demanding, and not only looking for quality and price, but also good care, a friendly atmosphere, prompt service, personalized service. 
• if a customer is dissatisfied with the service or care provided is likely to badmouth us and tell your bad experience to other consumers. 
• If a customer receives good service or care is very likely to return to purchase our products or check back. 
• If a customer receives good service or care is likely to recommend us to other consumers.
• customer service 
• For all these reasons, today is almost an obligation to provide good customer service. 
• This should be present in all aspects of the business where there is some interaction with the customer. It should go from the greeting the staff responsible for business security until the call answered by the secretary. 
• For this we train all our staff. Everyone should be motivated to provide good customer service, everyone should always show a friendly and helpful with all treatment and each of the clients.